The Era Of Algorithmic Marketing

Our world is controlled by algorithms of Amazon which influences what you should buy, Google Maps guides you where and how you should go to a particular place, Facebook arouses interests in things, people, and places. Instead of being a master we are being vastly controlled by these algorithms.

Google’s UAC and Apple’s Search Ads Basic represents a fundamental transition in a way that marketing dollars are invested in digital marketing campaigns. Rather than digital marketers having the ability to choose who, where and how their ads are shown to the target customers, its algorithm that guide their path. And, the biggest question that this post with the help of 6 digital marketer tries to answer is that how can you create magic and synergy in the ad-world dominated by algorithms.

Tags: algorithm marketing, continuous delivery, devops, digital marketing, enterprise culture, information technology, mobile marketing
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